LET'S JETTY
DESIGN CHALLENGE
LET'S JETTY
DESIGN CHALLENGE
Transforming the way you plan group trips.
Transforming the way you plan group trips.
INTRO ABOUT LET'S JETTY
INTRO ABOUT LET'S JETTY
Let’s Jetty is the first group travel app that’s designed for trip organizers. Its motto is we should spend less time planning and more time making memories.
Let’s Jetty is the first group travel app that’s designed for trip organizers. Its motto is we should spend less time planning and more time making memories.
OBJECTIVE
OBJECTIVE
Provide the organizer with tools to plan and finalize details for a trip while also inspiring other user personas to help the organizer make decisions quickly.
Provide the organizer with tools to plan and finalize details for a trip while also inspiring other user personas to help the organizer make decisions quickly.
THE CHALLENGE
THE CHALLENGE
Re-design a new flow that accommodates multiple destinations.
Re-design a new flow that accommodates multiple destinations.
MY APPROACH
MY APPROACH
This was a tricky challenge. So I slowed down, understood what the app currently does and what the problem statement is.
Here's what the current flow looks like :
Organizer can choose dates & destinations (multiple but final is only one)
The destination choices are up for vote
The Invitee can suggest places to stay for the particular destination
This was a tricky challenge. So I slowed down, understood what the app currently does and what the problem statement is.
Here's what the current flow looks like :
Organizer can choose dates & destinations (multiple but final is only one)
The destination choices are up for vote
The Invitee can suggest places to stay for the particular destination
new flow
new flow
Incorporating multiple destinations would touch the dates, places to stay and invitations.
Incorporating multiple destinations would touch the dates, places to stay and invitations.
questions
questions
How do I differentiate multi-destination and single destination flow?
How do I show the user they can select multiple destination?
How do I make adding multiple dates to different destinations user-friendly?
If there are conflicts for invitees on those dates, how do I inform the organizer?
How do I make the entire experience fun for organizer, invitee and a non-planner?
How do I differentiate multi-destination and single destination flow?
How do I show the user they can select multiple destination?
How do I make adding multiple dates to different destinations user-friendly?
If there are conflicts for invitees on those dates, how do I inform the organizer?
How do I make the entire experience fun for organizer, invitee and a non-planner?
With these in mind, I started sketching out my ideas..,
With these in mind, I started sketching out my ideas..,
I find marker & whiteboard to bring out the best in me.
Something about big, white spaces I guess!
personas
personas
Organizer - This person sees themselves as the group's planner, organizing at least three yearly trips for 4 or more people, feeling that trips rely on their initiative.
Casual Planner: This person will plan group trips when needed but doesn't particularly enjoy the process and does so infrequently.
Non-planner: This person isn't the group's planner, may offer ideas, but prefers not to manage details, often just paying their share and showing up.
Organizer - This person sees themselves as the group's planner, organizing at least three yearly trips for 4 or more people, feeling that trips rely on their initiative.
Casual Planner: This person will plan group trips when needed but doesn't particularly enjoy the process and does so infrequently.
Non-planner: This person isn't the group's planner, may offer ideas, but prefers not to manage details, often just paying their share and showing up.
Psst..! I'm a non-planner.
SOME MAJOR SCREENS,
SOME MAJOR SCREENS,
LINK TO FIGMA PROTOTYPE
LINK TO FIGMA PROTOTYPE
LINK TO THE CHALLENGE
LINK TO THE CHALLENGE
CONCLUSION
They liked my approach of design & how I tackled the intricate nuances in the problem statement (the conflict management), and I won!
This was a learning experience for me; how to redefine my approach to design solutions and how to improve my design thinking.
They liked my approach of design & how I tackled the intricate nuances in the problem statement (the conflict management), and I won!
This was a learning experience for me; how to redefine my approach to design solutions and how to improve my design thinking.